The internet provides a wonderful platform for free speech…I love that. But with it, comes a natural breeding ground for perpetrators and counterfeits. There is one area where bad information is festering more than anywhere else online, and that’s in the domain of entrepreneurship.
I created this not to criticize but to bring light to a trend that’s negatively impacting the internet – our precious platform for sharing knowledge and giving value to the world. My hope is that this information is viewed as a wake-up-call; on one hand for the offenders of bad information, and the other hand for established leaders – because your help and guidance is needed more than ever.
This is a Community Call to Action! I’ve discussed this very topic with many, including well established bloggers such as Frank Jennings, Marcus Sheridan, Hector Avellaneda and others. By the way, each of these folks are classic examples of delivering authentic, experience-based content to their audience.
The Bad Information Offender
I’m not even wasting time talking about the black-hat folks who are out to misguide with the purpose of gaining a monetary benefit. I’m focusing on the good people who think they are offering valuable content, but are really doing more damage than good. Their blatant dishonesty comes from wanting to be accepted as someone they aren’t.
*The Offender = those who disperse bad information. Generally speaking, they have the best of intentions – they don’t want to harm, or give bad advice, but they are overwhelmed by being in the bullpen with players who have worked hard to establish credibility, build community and join forces with other like-minded people. They don’t realize that everyone starts at the bottom and works their way up. They want immediate results.
Their foolish approach makes it difficult for them to create connections and establish a network. They go so far as to create fake comments on their blogs at times (which we can all spot, by the way). It must be lonely, frustrating and de-motivating to live in this zone…and it must take a considerable amount of effort to keep up the front. I hope at the conclusion of this piece they’ve formed a new understanding that there are options beyond being a wannabe-expert-entrepreneur. Hopefully they realize that there is capital to be achieved by being them self.
Here’s the problem: they position themselves as experts or gurus, but their experience (actually lack of experience) proves differently. Their approach is to learn, regurgitate, throw in some non-applicable/creative ideas in the mix, and then share it with the world. Marlee Ward eloquently addressed this issue well in her article “How to Make Common Content More Unique.”
The culprit tends to be young and ambitious with a desire for recognition. They want to help, but more importantly, they want to be recognized as a player in their field of interest without putting in the work first. They’ve adopted the internet as a place to create a false reality. They paint themselves in a light that really doesn’t shine in their direction. And let me be frank, the wannabe-entrepreneurs aren’t alone – there are a lot of so-called “life coaches” playing in the same fire; regurgitating John Maxwell, Steven Covey and Napoleon Hill, completely watering down the domain of self-help and personal development. (part 2?)
Common sense easily distinguishes that WANTING to be an entrepreneur and TEACHING concepts of the trade are two very different things. The offender of bad information tries to build credibility by lying. Could you imagine someone who WANTS to be a doctor – has no experience -but still tries to teach others how be a doctor? It’s absurd!
A Cycle of False Information is Created
Besides the annoyance, the reason this concerns me is that it sets a negative tone for entrepreneurs and waters down the realities of the profession. Most businesses actually fail. Playing “business”, as these young men do (yes, mostly men, but there are lady wannabes as well), is not how it works in “real life”. Well they don’t know any better so they offer up solution-oriented articles with titles such as “How to Guarantee Your Business Never Fails by Using Twitter”. WHAT? REALLY?
I’ve come across sites that I thought where legit from my initial view, but quickly learned they were fake…and it doesn’t take very long to spot the fake. I’m not confrontational but when I see this stuff I have to ask “how has your personal business specifically been impacted from this advice.”….Such a simple questions, right? Well, I never get a reply… ever! On credible sites, however, I never have to ask that question – because personal experience is what drives their content. It has to be understood that Computer Living is Not Enough!
POSITIVE SOLUTIONS
Simple Rules of Thumb
When information is shared, keep these simple, easy to remember things in mind:
- If you haven’t walked the walk, then PLEASE don’t talk the talk (at least from the vantage point of an expert)
- Make value the main goal, not recognition.
- Realize that you have to crawl before you can walk. You can’t start out as a teacher; you have to be a student first.
- Keep it real. If you haven’t actually practiced something, then say so – be honest. If you have, PLEASE share your experience. And if you haven’t practiced it directly – don’t speak from the same seat as a guru.
Understand that EXPERIENCE Establishes Value and Breeds Credibility
No one is expected to reinvent the wheel. Actually, most of us have a common knowledge of the same information. What makes us individually unique is our personal experience and perspective towards the common knowledge we share. This is what establishes value and forms credibility.
My Advisory
An example of being more honest with your content:
Share your experience. You don’t have to be a guru; you can speak from other angles:
EXAMPLE
Instead of creating content such as: [example] “The Absolute Best Ways to Operate a Profitable Business”…
Create information that’s more accurate to your level of knowledge and experience… [example] “Research Confirmed: Exposing What Maybe the Best Ways to Operate a Profitable Business”.
You can still be gutsy and opinionated (just like Marcus)… [example] “Falsehood or Reality? Examining the Professed ‘Best Ways’ to Operate a Profitable Business”.
What’s the difference? The first example inaccurately established authority and expertise. The second title kept it real in making it clear that you are not an authority per say, but you’ve researched and willing to share your opinion. The third example challenged a claim that was made from someone else.
In order to offer value, you have to be willing to offer yourself; your personal experiences. If you don’t have anything to offer on a particular subject – I think that’s a great queue to pick a different topic.
Jon Alford recently shared some of his biggest business failures. What a great example that is. Experience doesn’t have to be all about the wins, it can be about the losses, which hopefully turn into wins.
Thought leaders don’t have to be experts. They just have to share THEIR thoughts and opinions.
If you act as if you know it all and you actually no very little – you won’t learn much in the process. The best approach is to act humbly, as a student: one in quest to become an entrepreneur. You don’t have to be a guru to build a community of followers. You don’t have to be an expert to have influence. And you surely don’t have to lie to be an authority.
The Benefits Come with Keeping it Real
You will no longer have to lie to kick it. Translation: you don’t have to lie to make friends. Or, you don’t have to create a false image to gain respect in your field of interest.
Keeping it real takes courage, as recently discussed by Jason Hughes. But trust that there’s a community ready to embrace you, to help you achieve your goals and assist in any way possible. The only cost is to being you.
Now to the most important part of this article…
DISCUSSION: Have you noticed this trend? What are your thoughts on this? What advice could you share to help bad information offenders change their stance? It’s your input that will carry this article to its maximum effectiveness. Thank you!
{ 121 comments… read them below or add one }
Is it coincidence that you wrote this article only a few weeks after we connected? I hope so!
My domain is not business experience, although I have quite a bit more than some of the younger Turks out there, I limit it to comments usually. I will say that I do notice a lot of quackery. I have been in the finance and investing business for a long time — you are absolutely right that you can see within just a few posts that some bloggers are pulling from a shallow well. Unfortunately, the Internet marketing and online business domain is more difficult since I’m not an expert there. After seeing so many hundreds of sites saying, what looked to me, like the same things I determined that the whole field was just snake oil. Nobody knew much, and they all simply read each others blogs and bought each others products. However, there are at least a few good ones out there — including this one. Again, the proof is in the content.
In my own domain, parenting, there are so many that I’m surprised Google hasn’t choked on them, but it’s not unlike online business. Most of them are fluffy, relatively untested techniques, or regurgitation and strong opinions. Just like the Internet businesses, the consumers of the content appear to be are the same people who produce the content. I think that I do have a lot of different things to say, but I have to wrap my head around how to pierce the noise. I want to rely on my results — outcomes that my family has been able to achieve that I think others can achieve too.
Anyway, I’m just starting. Less than two months of being active and live. Traffic is starting to build and I have some good feedback, so I think I just have to trust that people are interested enough.
Perfecting Parenthood recently posted..My Five Year Old Failed In Front Of Hundreds- How Cool Is That
You’re certainly the real deal my friend. I appreciate what you offer and bring to the table. You, more than anyone else I know of online, on a friend basis – are in a space of your own.
This site isn’t in the domain of online business either. But, it falls close enough to my subject matter that I just had to make mention of this. And, it wasn’t just the mind of mind of me, it was the mind of the community. During my interactions with my blogging friends, this subject has come up a number of times, and the concern has been consistent.
You are doing an excellent job. You are, by far the example of sharing quality content. Actually purpose driven quality content. Keep doing what you’re doing …don’t change a thing.
Thanks for the great comment!
Gail Gardner recently posted..Cornell University Yahoo! Research Twittersphere Study- Who Tweets What to Whom on Twitter
Hello Gail!
I too find it interesting. I think when this occurs it’s a true show of humbleness in action. Not so common – so it really does stand out!
Thank you for replying!
Jk,
Yes sir!!!! This was that the real deal. When you told me about this post I knew it was going to be good but not this good. Just like you I have noticed that there are a lot of people “claiming” to be experts but their content and online presence is so far from what they are trying to portray.
If you want to give business advice I think you should start first by having your own business or some sort of experience. I don’t want to sound cruel but putting together a few crappy e-books full of stolen content does not allow you to carry the title of entrepreneur, at least not a successful one. You have to add value, you have to have ann identity and like Jason said you have got to keep it real.
I’m getting down off my soapbox now but this was a necessary piece of writing you have here. I applaud you for having the courage to keep it real. This was fire!
Frank recently posted..Leave a Lasting Impression
Frank – I had a feeling you would appreciate this one. It’s been a topic that we’ve discussed, and completely dumbfounded by. But, after really putting thought to it, I think the offenders just want to be a part of something and sadly, they think the avenue for that is by faking it.
I think this is a great opportunity for leaders in the bolosphere to reach out and guide some of these lost souls. That’s all they need is guidance. I will tell you though, I’ve tried to do this… I’ve tried ti help when I’ve seen this happen and it’s sad that some just think they know it all and aren’t willing to hear anyone out. But in time, after they’ve ran out of fake juice, hopefully the reality hits then. Then they can come back and make a splash, for the better.
Great comment Frank – Thank you!
IDK why Frank, but crappy free ebooks and newsletters are just like, the biggest turnoff to me.. and per JK’s excellent post, a sign the person isn’t maybe all their claiming to be. Then the stolen content.. remember Mark W. Schaefer’s post on that; I just don’t get how folks think they won’t be busted for that. *shakeshead*
Davina K. Brewer recently posted..For love of the writing
Wow, what a call to action!
Yes, I’ve noticed it – see it way too much… the SEO who talks about making millions on Google’s page 1, but has an Alexa ranking of a million plus… the affiliate marketer who can’t possibly be selling anything with that awful site… and the list goes on…
I think it’s because of a lack of proper role models out there. Speaking for myself, I only recently discovered the mid-level bloggers; those who were where I am now just a couple of months or years ago, who are honest about the path. It’s so much easier to act with integrity when you see others doing the same, right?
(Not to knock the big guys, but when you’re just starting out, the guys who have 100,000+ subscribers seem like another species, and it’s not easy to relate!)
Thanks for stepping up and setting the example that needs to be set, JK!
Danny @ Firepole Marketing recently posted..Why Guru Strategies for Blog Growth DON’T WORK… and What Does!
Hey Danny, I think you’re right…these young cats need role models. But first, they need the wake up call up. And that was part of my mission with this article.
As I shared with frank in my reply to his comment, I’ve personally reached out to assist what we would call an offender…and sadly, they were so caught up in the false reality that they live in, that they weren’t willing to hear anyone’s advice. That’s just one instance…but I think it offers an idea of the challenge ahead!
The mid-level bloggers are the ones who are setting the new pace for many of us. And, they are doing a great job at making sure that they share the tricks of the trade. it’s wonderful!
Thank you for bringing your powerful comment. Many will opt out in commenting to this one..at least at first to see who is willing to speak up before them. Thanks for being a leader.
Epic, epic article JK. Seriously, I kept finding myself nodding my head and thinking– yes, yes, yes!!
As you know, I’ve got a big beef with the ‘teacher’ who preaches all day but has never practiced a single word of the sermon. To give you an example, on The Sales Lion, I don’t write about certain things. Take facebook for example. Perosnally, my business has used FB very little so why in the heck would I go and write about what it can do for a company?
That’s also why I didn’t write about ‘how to get tons of massive comments on your blog’ until I was consistently getting tons of massive comments on my blog. It’s just wrong to do it any other way…in my opinion.
And in conjunction further with what you said JK, I think these ‘fake’ personas are what cause many bloggers to ultimately quit. There simply comes a point where we can’t keep regurgitating junk, and have to look in the mirror for our next article. And if we can’t look in the mirror for help, it’s time to close shop.
Incredibly well done my friend. I hope this article gets the attention it deserves.
Marcus
Marcus Sheridan-The Sales Lion recently posted..Blogging- ‘The Force’- and How to Sell Like a Jedi Knight
Marcus, I’m glad you like! Actually, I knew this would hold a special place for you!
It’s been brewing in me for a long time. And after your Monday post, I figured what the heck – let’s get gutsy, bold and opinionated. And I think after seeing Tito’s GP on Tristan’s blog I was extra motivated.
Had more traffic on The Notebook during the release of this article yesterday, than ever. 30% increase over my previous best day. I only mention this because the trend is clear – when you have something to say, and it’s opinion driven; heads turn.
And like you said, I also think this is why so many people quit. They can’t keep up the falsity. I realized really quickly when I started blogging that in order for me to have fun, I have to be me. Share what I have to share, based on things that I’ve lived or have interest and keep it real in the entire process.
I hope hope hope this touched someone who “used” to be an offender. I hope they see that they can be them, and not some armchair expert.
I’ll be in touch Marcus
PEACE
This is where it’s at. Great stuff, Jk.
What stuck out: “Make value the main goal, not recognition.”
As long as you’re consistently producing value, the recognition will come. (Should that be your end goal? That’s a whole different topic to be discussed!)
Good post!!
dustin recently posted..If You Risk Nothing- You Gain Nothing
Dustin – intentions are everything, right? !
Authentic value breeds recognition. And, recognition shouldn’t even be part of the formula. It’s a natural part; but certainly shouldn’t be a focus. I get the biggest kicks out of doing things for people and they don’t even know it’s me!
Thank you for stopping by. I just got a chance to catch up on your last two posts…you’re good at what you do!
thanks man… enjoying your articles as well!
dustin recently posted..If You Risk Nothing- You Gain Nothing
On that point, it’s the recognition from others that will have more impact anyway, right? I can say “I know from good writing” but when someone else says it, it actually means something and has value.
Davina K. Brewer recently posted..For love of the writing
Hi Jk,
First comment here on HN, and I must say this is a well done, gritty article. It’s way too easy for “false” teachers and self proclaimed gurus to self publish and spread info that isn’t accurate. I commented on TSL a while back about how it seems many bloggers do re-submit the same articles with maybe a little different spin. To be interesting and to offer up true value, we really need to be different.
I like writing at a personal level and just on topics that I know something about, learned somewhere in my 48 years with experience. That’s the only way I find I can keep things “real”. Frankly, I don’t log in to find out how to make more money on the web or 10 ways Twitter can help me get more readers. I read sites like this for the great writing and to learn a little more about myself.
Joe @ Not Your Average Joe recently posted..500 Words On The Power Of Music
Hello Mr. Joe! Welcome to The Notebook!
Yes, that regurgitation factor is rampant online. It doesn’t take much to add your own flavor. But, a requirement of that is needing to have experience. And many people sit from their chair and just type out ideas. They don’t write from experiences; wins and losses and their personal take, and that’s where the problem lies.
I think this is why I’ve noticed that the best bloggers (in terms of followers) aren’t 19 years old. I think the young guys certainly have a voice. But, given their limited experience; many times, they don’t have the authentic chops to teach life lessons, because they haven’t lived enough yet.
The young guys that I like follow write about their drive, their quest to learn and motivate me by their vibrant spirit. When that expertise talk surfaces – my interest QUICKLY diminishes.
Thank you for the great comment and for stopping by. What you added to the conversation, is surely something that the offenders need to hear.
Happy Friday!
Preach! Jk Preach! LOL.
Seriously, you put it so matter of factly here I want to cut and past nearly half the article in my comment to reiterate the importance. I won’t. But this part was, as Marcus said “epic”, to me:
“You don’t have to be a guru to build a community of followers. You don’t have to be an expert to have influence. And you surely don’t have to lie to be an authority.”
This is SO true. You have to start from where you are and with what YOU have to offer.
If you merely mimic others, you are going to FAIL. It’s not a question of “if”, it’s a question of “when”. You know Rob White once said the teacher and the student are never separate, and I agree with that but I think the difference between being both the student and teacher, and being that which you speak of here goes back to your article on knowledge. Is your knowledge intellectual or experiential?
That is what separates the veterans from the soldiers…the vets HAVE BEEN at war. It doesn’t me your not effective as a solider – your critical – it just means you’ve got a different perspective.
In my experience I’ve always learned more by acknowledging what I don’t know, but sharing in my inexperience, and by operating from a substantiated place of confidence.
If your new to entrepreneurship and want to pursue it…do it. Just live your truth as you go.
I’m fired up JK! Fired up and ready to go!
Marlee recently posted..Radical Marketing- The First Element – Educate Beyond Your Product & Service
Wow, you made some excellent points Marlee. I wish I could rework this article to work them in! (maybe for the next one)
“That is what separates the veterans from the soldiers…the vets HAVE BEEN at war. It doesn’t me your not effective as a solider – your critical – it just means you’ve got a different perspective.”
Great point. Everyone’s position is critical. That’s why it’s critical that everyone knows and plays their role. If I try to play as a general, but I don’t even have Private experience, I’m sure to fail, quickly. and worse, I’m sure to make other fail in the process.
“In my experience I’ve always learned more by acknowledging what I don’t know, but sharing in my inexperience, and by operating from a substantiated place of confidence.”
Me too. I throw it out there…”I need help” Or, “I’m clueless”. Keeping it real sends people to you to help you out. Whenever I see someone say that they need help, or express an interest in something that I maybe able to help out – I’m all over it. And many, many people are like that; eager to help and share their knowledge with others.
keeping it real is really the easiest option. Nobody knows it all. And nobody is expected to. In general, we expect for some to be teachers and others to be students. Online, the delta is uneven…there are way more teachers than students – but in reality underneath the fake’ness, it’s the other way around.
Thank you for adding so much Marlee. You’ve made some important additions here.
PEACE
Jk,
My first comment also. Nice work.
It seems to follow the ‘easy’ and ‘get rich quick’ path of thinking. Just build something quick, add a little content, and you, too, will be on the favored side of life. It does lead to much dissapointment when found out for the emptiness that it delivers. We all go through learning processes, and this is just one. But, if learned, can catapult.
Live it LOUD!
Rob –
How are you sir. Thank you for not only checking out and commenting on my “hustler” article, but this one as well. I appreciate the support.
Yes, what an empty place. Because it’s like having a bank statement that says $1,00,000, but in reality, there’s nothing in there. WE can create our OWN smoking mirrors if we let ourselves!
Great comment – thank you Rob!
Jk,
I was nodding my head along the way with Marcus. You hit the bull’s-eye. It’s sad because what happens is people use those self-proclaimed gurus as their template and then when everything comes crashing down; they lose hope. They say “it” (whatever the strategy online is) doesn’t work. It could have if they had proper instruction!
I’m all for people trying new things and announcing they’re new to it but never pretend you already know what you’re talking about and try to teach it. Learn it first then share. Also, I appreciate watching someone else learn the process alongside me so we can compare notes.
Personally, I don’t always need some seasoned veteran to teach me something. I just want someone that is willing to trip and fall with me but get back up and share the war stories!
Some folks I believe fake it to try to earn a quick buck. Others are probably just misguided thinking they have to do these things because other “successful” marketers are doing it.
@Marlee – Yes! When it comes to mimicking others it’s a matter of “when” you’ll fail.
Thanks for the mention, Jk. I appreciate you! Great article and this is being shared all over my channels…
Jon
Jon recently posted..Promote Your Business or Cause- Let’s Hear YOUR Story
Hey Jon,
The article that I linked of yours was a perfect example of keeping it real Jon. It’s not all about he wins. We have to take some L’s in order to learn the necessary “winning” lessons. And, you brought it to the forefront to your community. That was a power move in my book!
“Some folks I believe fake it to try to earn a quick buck. Others are probably just misguided thinking they have to do these things because other “successful” marketers are doing it.”
I couldn’t agree more Jon!
Well, thanks for the on-point comment. I appreciate it and everything else that you do.
PEACE
Hi JK,
I always cringe when someone calls himself (or herself) an “expert” or when I hear the mainstream saying “You have to become an expert in your niche”. So I agree with you that being a humble student first is the best way to get started. As George Bernard Shaw said:”Who can does, who cannot teaches.”
On the other hand, we have the opprtunity of plugging into like-minded mastermind groups (or create one) and thus accelerating the learning process tremendously. Of course, we shouldn’t simply parrot the preceived leaders, especially not for the sake of making a quick buck.
Thanks for your thought-provoking post.
Take care
Oliver
Oliver Tausend recently posted..The School System – Entrepreneurial Lessons And The Torture Of Choice
Hi Oliver,
You made a great point…Mainstream “says” that you have to be a niche in your field. Being a “real” expert in your field can be of a great advantage. It’s important to note that being an expert and proclaiming to be an expert are two different things. On the outset the two differences can look similar, but it doesn’t take long to spot the fake.
I’m glad you enjoyed the read. I really appreciate your leaving a comment and adding to this all-so important subject.
Thank you!
Hey JK,
I agree with you. In a post at copyblogger I read about there 3 steps to writing posts.
First plan the post, then DO and then write.
The do part is really important since advice becomes a lot better if you have actually lived it yourself.
Like you say, walk the walk and then talk the talk.
//Daniel
Daniel M. Wood recently posted..Guest Post on Pickthebraincom
Hey Daniel – Happy Friday to you!
Interesting what CopyBlogger shares. I would think to see DO, Plan, Then Write… but that’s just me. I don’t write about anything that I haven’t done in the past. But I guess regardless if you plan it or do it first, the writing position still happens last! So that formula makes perfect sense.
I’m glad you shared this Daniel. I’m sure someone will benefit from seeing this! Thank you
To be honest I am not 100% certain I got it right
But like you said, the point was DO first write after.
Daniel M. Wood recently posted..Guest Post on Pickthebraincom
Hey JK
Tell it like it is! From time to time I hang out on the Warrior Forum, and it always makes me laugh (in a: is this guy for real? manner) when you see guys posting on the WF with patently newbie questions and yet in their signature they’ll be advertising stuff like: How I made 10,000 Dollars with Affiliate Marketing. Or some other get rich quick kind of shiny product.
Also is it me, or is there a correlation between these kind of bloggers/wannabes and the proliferation pf ‘push-button,’ overnight type systems. Newsflash for you guys – you wanna achieve something substantial overnight, you need to put in years of hard work leading up to the breakthrough. No other way.
Now for sure there are people who’ve made it via the Lottery or via Reality TV – but that’s the equivalent of a lightning strike. You sit around and wait for it to happen – the chances are that it won’t. If you’re serious about making it happen you need to spend time at the coalface. No other way…
As you say the really sad part of this equation is people who come online and are attracted by the push button mentality and get led down a path that’s going nowhere. And get frustrated. More people need to tell it how it is….keep delivering it JK!
paul
paul wolfe recently posted..Lessons For Content Marketers From Tiger Woods – Part 2
Hey Paul,
Your correlation is interesting. I guess I’m conservative when it comes to get-rich-quick type stuff. I love work hard and make it happen that way. The sense of satisfaction that comes with it is as precious as the monetary reward. But that’s just me! I take it you’re cut from the same clothe.
Great message you delivered. Action orientation was the driver: “Newsflash for you guys – you wanna achieve something substantial overnight, you need to put in years of hard work leading up to the breakthrough. No other way.”
And you also tell it how it is!.
Great comment. ONe that certainly strengthens the content.
Cheers
I second that, Paul. In particular, there’s no overnight formula to follow. It’s a long, long series of “overnights” on the way to breaking through the struggle.
What fun would winning the lottery be? Too easy, I say!
Jon
That’s a great way to visualize it. A long series of overnights is just about right – that’s why it’s important to enjoy the journey and not fixate on the long term goal!
Paul
paul wolfe recently posted..Lessons For Content Marketers From Tiger Woods – Part 2
Jk,
Right on! There’s so much misinformation or information-for-gain on the Internet. You are a perfect example of keeping it real Jk because you do walk the walk.
And you what?
You, and others like you, are making us rich even though you never hype a product or service.
Why?
Because your content is valuable and helpful.
Alex
Thank you so much Alex! I’m glad you find the content valuable.
Well, there are many areas that I don’t walk the walk…but frankly, you won’t see me speaking in those domains. I can’t offer up any value and be a resource for others that way!
Your loyal support is great Alex! Have a great weekend.
Hey JK: Really interesting article. I don’t know that I have come across many impostors, but now I know to keep my eyes out for them
I think though the advice you offer is valuable to so many bloggers and people trying to give the best advice to other people. There definitely needs to be authenticity and you need to sincerely have a desire to help other people.
Sibyl – alternaview recently posted..Why You Really Should Change Your Routine
Hi Sibyl,
I’m surprised to find that you haven’t seen these “impostors” out there. I’m glad you haven’t, don’t get me wrong..but it’s just surprising because they are running rampant.
I think, overall, most people do run across these types..from conversations I have all the time with others and even the replies on this post.
You excel at delivering great information through your blog posts and videos. You set a great example of how it should be done. Thank you for that. We need more Sibyls out there! Thank you for commenting. I’m happy to have gained your perspective – because it goes to show, that everyone’s exposure is different.
JK! You did it again! Excellent post. As a new blogger I wasn’t sure how the blogging community would view my content. I wanted to make sure my personality came through in my content and that I spoke specicfically from my experiences.
People are quick to call themselves a guru/expert on any given subject. I’m not even sure gurus or experts exist, EXTREME, I know. I say this because there is always something to be learned in every apsect of life. If you are not developing or evolving in your craft how can you call yourself an expert.
Actually, I take that back. The only thing anyone is an expert in is BEING YOURSELF! Check out this article that is in direct alignment with this! Authentic Content Is As Easy As Being Yourself http://bit.ly/fzoUkT
Chelsea Thomas recently posted..LinkedIn Is Just As Social As Facebook & Twitter
Hi Chelsea,
I think you’re headed in the right direction! As long as you are willing to keep it real, it’s my belief that anyone can develop a following of readers or customers. The beginning is the most vulnerable stage because people don’t know what you’re about. But in time, once they do – this is what separates you (the real) from the fake. And of course, networking goes far!
Thank you fro the comment and continued support!
That’s why I wouldn’t go to an overweight dietitian, a depressed counselor or a broke finance advisor; they don’t walk their talk.
Riley
Riley Harrison recently posted..ARE YOU STUCK
Riley – Now that’s a high-impact comment. Straight to the point! And it made me laugh. Honestly it’s an honest view of how sensible people think. Thank you for sharing.
Real talk here Jk. If you don’t know what you’re talking about, you’re faking it, or lying. Best to talk about what you know, keep your integrity, and gain the trust of your audience.
Thanks for sharing!
RB
Ryan Biddulph recently posted..Got Mental Pond Scum- Or Are You Learning Now
Hey Ryan – thanks for stopping by. It’s all about that integrity. And to sacrifice it is to sacrifice all chances of establishing credibility.
Nice seeing you man – have a good weekend!
PEACE
Another exceptional post here Jk and an important one…
Fakes and fools always get found out in time. A fake persona built on any area of expertise that you don’t have is an embarrassing moment just waiting to happen.
It takes a tremendous amount of effort to be a fake. I often wonder why folks just don’t go the easy route of being genuine and real with others. This is the only thing that can provide long term success and fulfillment. What I’ve discovered is there are just some people that can’t be real with themselves, let alone others.
It’s a shame really… there’s very little substance behind being a sham and emptiness is a way of life.
Have a restful weekend Jk!
Mark Harai recently posted..Startup Tip Series- Smart Money Management Key for Startups
Mark – I’m glad you found this worth reading. It was a little on the long side!
I agree, it’s too much work to be fake. You’re better off putting less energy and be yourself. Just imagine the results if some of these people would have if the just be themselves – they would be some of the most successful people.
Well, I guess this is how it works in all domains of life. It makes if difficult for the average Joe, but it’s a differentiator from the great.
Thank you Mark!
Jk, I couldn’t agree more with you on this!
When you create something that’s designed for consumption, you essentially offer yourself. Whether it be in writing, audio, or video, you are offering yourself to your audience, and any potential new audience.
Now, if that product that you’ve put out is shoddy, or it’s been hastily rushed, or it’s not very accurate, then what will your audience think? They’re going to think that not only is your product shoddy, rushed, and inaccurate, but that YOU are shoddy, rushed, and inaccurate.
This is the key peril of advertising something that you haven’t lived out for yourself. If you take the time and effort to get to know your topic, to the point of ‘living it’, then it will show through, and both you and your product will benefit.
Awesome read Jk, you really are leading the charge
Stuart recently posted..It’s Time To Look At The Clock
Hey Stu,
Thanks for laying down the facts in the lines for products and services. I agree, if we don’t autograph our work with excellence then we’re opening ourselves up to a plethora of scrutiny.
False advertisers typically do so to make a quick buck. But as you eluded to, if something is rushed, or quality wasn’t a factor then people will associate you as value’les..
Thanks for brining the great Mills Perspective!
well done Jk I love your tone in this one you speak authenticity and authority some which is needed on-line like you said
It all comes down to Can you walk the walk and talk the talk, that is the real question, authenticity and authority are the natural by by-product of experience. Theirs only one Napoleon Hill, Steven Covey, Jk Allen each with Unique life experiences, to be able provide useful information you must be living your work, or you should at least be able to point your audience in the right direction to the Napoleon Hills, Steven Coveys, Jk Allens.
Its easy to make a quick dollar by copping other people live experiences, but you will be faceless a phony and incongruence to your work. One day google bot will get smart and kick – the fakers out of the listings
Great job Jk
Lloyd,
Walking the walk is what defines if you can talk the talk. It’s a prerequisite. Like in college, I had to take all these crazy math classes and what not before I could get into my real course of study…in the same flies here.
And, here’s the cool part – you don’t have to walk in the shoes of an expert always. You can create such an impact as a student…but there’s a fear out there that people won’t be accepted in that manner. Well, I do…because I consider myself to be a student. I’m an expert at nothing…except being a student of life. And we are all experts at that, right!
Great comment. And Yes, I hope the fakers are out there listening!
Hi JK,
Very informative post! I’ve seem many websites like you mention. Infact, when I see such titles, often I don’t even click them. I got used to seeing such titles that capture people’s attention, yet they offer little value or taken from somewhere else. I loved what you said about some bloggers making up their comments. Such bloggers think people can’t tell between a fake commen vs real one. To make a person stand in the online marketing, he has to have experienced first and offer his own experience. There are many good ones like Steve Scott, Yaro, Farouk, Steve Pavlina, Glenn, and many others.
Now, when it comes about personal development, which is my niche, writing about our own experiences and how we tackle a subject is a good thing, but sometimes, we as humans, we learn from other’s experiences as well and we can share that too.
I personally share more about other people’s experiences than my own (although sometime I do write about my own experiences)
Just like singers, not all their songs come from their own experience, not all the roles that actors play come from their own experiences, the same goes for all other areas in life.
You offered very good point my friend we can say “according to research or studies” such statements help provide credibility between bloggers and audience.
As always, excellent job my friend
Dia recently posted..Are you an optimist or a pessimist
Dia,
You made a great point, and I agree with you Dia. One thing that you do for sure, no matter what and in very single post you put out is share some form of experience. Whether it be your own, or in story form. And that’s what drives the content to make better sense and feel more authentic.
Your points are perfect, and this was the exact type of discussion I was hoping to ensue. Because its all of our perspectives and leadership that can help others that think being someone other than them self if the way to go…it’s not!
Thank you Dia – great point made and great point taken!
Hey Jk,
Keeping it real is the only way to go in my opinion. If you can’t be real with yourself first, then i doubt anyone else will be real with you either. I want people to like me for who i am, but if they don’t I’m going to keep being real with myself. Someday the same people who didn’t like you might just come back around.
Lieing to get somewhere will only get you worse off then where you started. The only to gain respect is to walk the walk you talk. Never be afraid to express what’s on your heart, because it’s what’s real to you. I try to always keep it real with myself and with everyone else. Before anything I keep it real with myself.
Great job my man!
God bless,
William Veasley
William Tha Great recently posted..I’m Superman In The Flesh!
Hey William,
Keeping it real IS the only way to go. Well, at least if you want to be successful in any domain of life, for an extended amount of time. Because those who put “fake” out to the world, can only keep it up for so long.
And one thing that’s important about keeping it real for me is this: it’s bigger than lying. It’s also about being truthful to my position; the tone that I speak from. Everyone can’t be perfect…so I share the imperfections. Everyone hasn’t always won…so I’m willing to share my losses. And, no one knows the answers to all…so I’m willing to take advice, admit that my way isn’t always the best way.
People who claim to, or even worse, THINK that they have it all figured out tend to be the ones who get left in the dust. I’ve seen it so many times. Even for myself when I got caught up in the hype.
You keep keeping it real William. Thanks for the comment.
PEACE
This wasn’t a post, more like a chapter in a book my friend. You preparing something we should know?
Being in the life coaching business your post hit home for many reasons.
1. There are a lot of ‘young’ coaches out there, especially in my niche (overseas entrepreneur) who think just because they are working from a beach house in Asia they are now full fledged, life coaches. Many will also quote Napeoleon Hill, mixed in with a bit of Seth Godin and of course Chris Guillebeau. These are all great authors but quoting them doesn’t make you a better professional. They are in their early 20s and have next to no life experience. Heck, I remember when I was in my 20s, the last thing I would do was give advice to people on how to run their lives.
2. Love your point about leveraging experience. I think many people think they need to have a Nobel prize and a lunar landing in order to be impressive online. This pushes them to make up all sorts of rubbish online, which we can all easily see through. As you elegantly put, it dilutes the entire online experience. We see and read a lot of that fluff. Yes we don’t need to be expert, but in one way someone is always great at something. What really matters is working to identify what it is, most people are too lazy to do this work and prefer to copy someone elses brilliance.
Loved this post, it resonated on many levels for me. Have a great weekend JK
Hello John!
One day this may be the chapter of a book..who knows! But for now, it’s my little cry to the world; expressing that “being yourself” is the only way to go. No need to fake it – because in the long run, it doesn’t work.
In my mind, those 20-something expats have such a great perspective to speak from. Being young, new to the expat way of life, and finding or not finding success gives them the opportunity to speak from that exact angle. Speaking from one who’s in the midst, learning the ins and outs of what makes them successful or the contrary. Instead, them taking the “expert” life coach position makes them seem cocky, arrogant and fake. So in time, they suffer not gaining the audience they expect, or completing losing the audience they have to someone taking a “more realistic” approach to their experience and skill set.
I came to find quickly John, that once I was completely real, let me weaknesses and strengths be known, people reached out to assist me with my weaknesses, and other reached out to me for me to assist them with my strengths. That’s how the cycle should work. If we’re all know-it-alls, we can’t relate to anyone, because others will fill inferior.
We all carry a uniqueness. For some it’s more present than for others. We need to be billing to express ourselves and in time, we’ll find our sweet spot.
I’m glad you enjoyed the post. I really enjoyed and appreciate your comment. What you said will impact someone else…I know it impacted me.
Thank you John!
Good points, Jk! I can’t agree more.
I remember reading something similar on Marlee’s blog, and I believe the best way around inexperience is to start with what you already know and what has already worked out for you.
For example, instead of writing blog posts on vague areas that I know little or nothing about, I almost always write blog posts based off personal situations and challenges that I had to overcome. While I realize that this may not work for all niches, everyone should be able to weave a story into their writing and put themselves in their work in a way that their credibility isn’t even questionable.
I actually recently wrote a post about this, but just by getting personal in your writing and showing your readers your true colors, you’re showing potential customers/clients/readers that you’re real; you know what you’re doing and can talk about it. Most writers do this by basing their articles off of their everyday lives – and they use these real life examples to prove their point, which then works further to increase authority.
By the way, I didn’t know that other bloggers sometimes created their own comments. The thought hadn’t even occurred to me! Wow, to think of what one would do in a desperate situation.
Great read, as always, Jk.
Christina
Christina Crowe recently posted..Are All Marketers Evil Why Building Links Can Save Your Business
Hi Christina!
Yes, Marlee did a piece with a slight similar angle; she really focussed on how to be more creative with all the “common” content that’s getting produced online. I actually linked to it in the article here. I thought it was a good reference point!
You exemplify keeping it real. Not only do you write about your experiences, your goals and your interest – you show the results. You’re one who goes way over the expectation of keeping it real We can say that you keep it real and then some!
I promise you that I’ve seen bloggers create their own comments. Usually short ones and there is never a gravatar or link to their name. I’ve spotted this by seeing similar names in the comment section, but sometimes spelled differently than the post before. And, the author’s writing style has its name written all over the comment. And it’s usually stuff like “you’re awesome, this is the best web site I’ve ever found online” and all that mumbo jumbo! It’s rare, but it’s out there! It’s such a plea of desperation. You don’t need a bunch of comments to mean that you have “made it”, ya know!
Anyway, thank you so much for adding to the discussion. I appreciate you being detailed (as you normally are)…people need to learn from the best. And in my eyes, you’re of the best out there.
PEACE
Aww, thanks Jk! You’re so sweet.
I hope you’re having a great weekend!
Christina
Christina Crowe recently posted..Are All Marketers Evil Why Building Links Can Save Your Business
Make value the main goal….not recognition. I really love this. If we were all to always have this frame of mind, then the internet would be filled with much better content. Content that is deep, fulfilling, and offers great credence to its authors. Often we write with the intention of the outcome, and not solely to produce great content. Good thoughts. I appreciate it.
Christian recently posted..Building Up a Blogging Community
How’s it going Christian!’
I think we’re all a little guilty of this from time to time:
“Often we write with the intention of the outcome, and not solely to produce great content.”
I knew when I wrote this I kept thinking of the reaction, so I kept struggling in the process. Once I finally said: “your intentions of this article are to hopefully help people see that they “don’t have to lie to kick it”, my fingers started and didn’t stop.
Thanks for your value-add to the discussion!
Hi there, JK! This is one long, awesome source of reflection. Been having an internal debate for some time now. After I read this, I got around to deciding what I really wanna do with my blog. Thanks to your post, I’ve finally closed on that matter and getting on with life. Errr, blog.
ruzanne recently posted..I’m just another blogger
Hi Ruzanne – I’m going to send you a email directly, so we can chat privately. I’m glad this was a source of reflection…but I also hope it wasn’t a source of discouragement.
Thank you for the comment. Your honestly is truly an example of “keeping it real”.
hello jk
how are you?
i dont even know where to start from lol!!
this post comes straight from the heart and it was a good read leaving no holes at all.
i am not sure for how long one can consistently live a life of lies.
having said that i have come across a few of those sites and most times they seem far fetched ignoring the elements of hard but smart work.
but i guess one needs to put in the effort to see shoots of success because in certain instances, shortcuts may not neccessarily be ideal.
take care of yourslf and enjoy the rest of the day
Ayo – how are you sir. You’ve been doing a great job with the ASM!
Thank you for the great comment. I agree with what you say: Shortcuts get only short-lasting results! Taking the short cut in not being honest in your dealings, my provide an initial benefit, but over time, it’ll all wash away.
Thank you for sharing your insight Ayo, its perfect for this discussion.
Cheers!
Hey JK!
WOW, I can feel your passion on this topic and I appreciate your explanation! I absolutely agree with you that in order to be genuine, and to work becoming an expert in your field, you have to be honest, and ONLY speak from your experience! That’s where your unique knowledge can achieve it’s value and quality. There’s enough regurgitated information out there to last a thousand life times, but when you find those blogs that do produce quality and valuable content, HALLELUJAH!!
I can say with great pride and confidence that JK, that you’re blog is one of the best!
Keep it up!
Hey Mike – As I wrote this, I felt as passionate as you sound in your podcasts. Seriously!
Wow, one of the best huh? I really appreciate that Mike. I hearing things like increases my motivation all the more.
One thing that I wish I would have made more clear was my feelings towards “speaking from experience”. I think I did make this a point, but it’s all about being true to our experience level. we don’t have to come across as a professor before we’ve even tested into the class. He who wants to learn has a lot to offer, a lot of trials and tribulations to share…and even some wins under his belt. He better keep it real if he ever wants to have real “good” results.
Awesome and motivating comment. Thanks Mike!
Jk, sorry it took me so long to stop by; very detailed and informative post however.
You touched on a couple of things I thought I could weigh in on; you definitely don’t have to recreate the wheel, but don’t be a copycat. What is your personal experience and how is it applicable.
The other being, there is no easy way to do this. You will not get rich quick trying to put it on auto-pilot and just pump out a bunch of commercial crap. It doesn’t take very long to figure out who is real AND genuine and who is not.
I’m certainly not trying to be anything but me; maybe it causes me to use ‘I’ to much as I relate my individual experiences, but it’s me for what it’s worth.
Good post and hope to stop by again.
Bill Dorman recently posted..What is on your iPod
Hello Bill! Welcome to The Notebook. I thank you stopping by and leaving a comment. Greatly, greatly appreciated!
Bill – good point…let’s not be copy cats. With an infinite amount of possibilities, we never have to mimic another person totally. It’s okay to follow, to get examples and learn from someone – but we don’t have to copy them – there’s just too many options to be doing that stuff!!! Personally, I enjoy being creative and figuring out how I can carve my own niche. This is how I’ve become successful in corporate America.
Again, I agree with you in the light of “there’s no easy way to do it”. You said it eloquently:
“You will not get rich quick trying to put it on auto-pilot and just pump out a bunch of commercial crap.” [BECAUSE] “It doesn’t take very long to figure out who is real AND genuine and who is not.”
I learn best from the “I”, so I commend you on realting to your own/personal/individual experiences. In college, I got myself in trouble asking professors… “well, tell me how this worked for you in your work experience because in theory I don’t get it”. they took it as I was trying to be a jerk – and honestly, I just wanted real life examples to help me learn.
Thank you so much for stopping by. And yes, please-please-please come back. Your intelligent insight is appreciated!
JK.. man I am going nuts with the comments.
Anyway I just had a discussion with someone about all these definitions for marketing and PR being shared and it’s like, enough. I’ve asked for and hope to write about relatable examples b/c that’s how some people learn. Not boring textbooks and academic white papers, but real world context that readers or clients can connect to, apply to their businesses. FWIW.
Davina K. Brewer recently posted..For love of the writing
I can feel your passion shining through Davina! Yes I can!
Text books don’t have a personal touch. By default they have to be more general than applicable. We want relatable examples!
Bill, I say NO to “set it and forget it” and other forms of automated, auto-pilot crap. I too have to figure it out, but I’m learning.
Davina K. Brewer recently posted..For love of the writing
I like what Dustin says, “Make value the main goal, not recognition.” I believe what you find on the internet is the same we find on TV ads, etc. People will tell you any thing to sell there goods. We have to learn to distinguish between fact and fiction in many ways.
I have been taken by some when it came to setting up a website. I have learned along the way and been fortunate to get my money back on some.
This is a great article Jk and thank you, because we do have to be on our toes. Like many things in this world, you have to check things out, because things never come easy, there is always hard work that needs to be done.
thanks Jk and have a wonderful day,
Debbie
Hi Debbie,
When it comes to recognition, that’s a tricky one. Because when people just want to be noticed, for anything, no matter what…I think there’s something much larger going on. Those people need to realize that it’s not all about them and that people will accept them as they are, as their true self. There will be times of let down and disapoint…but that’s just life.
Thank you for the great comment Debbie. Your presence is well appreciated!
Thank you Jk. You made my day!
Hi JK,
I am here after seeing Ingrid’s weekly roundup. Wish i could have been here earlier but better late than never
.
You have roll out the basics for a successful blog, site or any online business. Whenever we publish any tutorial or any educational content, we need facts to back up our claims. You need to achieve the feat before you can teach others. Hands up and agree.
I also love the fact that you mentioned we can’t be a teacher and we mustn’t be. We are just sharing our experiences, something that we have been through, how we managed to achieve it etc.
It’s always important to remember that we mustn’t publish anything before we walk the walk.
Thanks for the reminder and the great post. Have a great day.
Lye
Lye Kuek Hin recently posted..Blogging 101 For The Not So Tech Savvy
Hello Lye – Welcome to The Notebook!
In order to be a teacher, we have to be a student first. It’s a natural profession, right! People just have to wake up and realize that they actually have a LOT to offer in “whatever” position they’re in.
I agree with you: “It’s always important to remember that we mustn’t publish anything before we walk the walk.”
I appreciate you stopping by and leaving a comment. Ingrid was so nice for linking to this in her weekly roundup!
JK, Oscar performance writing! Top notch. I so applaud your stance on opening up with courage to share and bare the stories we hold, ones that project a humaness that ties us closer to othes with rapport and empathy. I’m always in awe of how you can teach the ‘tougher’ get-with-it values but always with your heart and all abiding care for humanity leading the way. I’m taking much from this post to be more than I was before. Be well and loved my inspiring friend.
John Sherry recently posted..If You Could Be Anyone Who Would It Be
John,
Thank your for the complementary comment. This was a very brash-styled message, but I certainly tried to deliver it with care…my hope was not to water down the message, because I think it’s an important one. I my first take at it was all watered down. It would have been like reading the alphabet.
Thank you for recognizing that it’s all about humanity here. That’s why I not only called out the offenders, but called out the leaders to step up and help out.
I’m honored that you took something away from this personally, to be “more than you were before”.
Thank you John…I appreciate your comment.
It’s the internet they scream, everyone is making online, why shouldn’t I? They say is the making money and SEO topics that sells, what is stopping me from cashing in on the trend? Alas, they read some books and sell more lies than truths …in the end, we have an internet full of crappy gurus selling inferior contents. Call them to a highly intellectual discussion, and they chicken out for lack of experience.
So here’s my take, you can read all the books you want, buy all the videos you can, in business, knowledge prepares, but experience is what makes the difference. Without an actual practice of what you preach, your content will lack credibility.
This trend sincerely, is why I don’t read blogs about blogging, internet marketing, SEO, Social media, Twitter etc. I just sense regurgitation. I don’t read pure thoughts, unconventional original content. Something new and unheard of that actually focuses on teaching timeless principles of life and business and not necessarily tactics, techniques and moves. All these teachings without a firm foundation built on timeless principles will fail, you can’t fake it if you ain’t got it.
Businesses that excel, or entrepreneurs who make it, are not focused on techniques, why? because techniques, skills, tactics will always come and go, only principles remain the same. So they search for principles and adjust with tactics and techniques based on the practices of the prevailing moment.
The moment I visit a site, and the content is not principle-centred, i make it a point to visit less. Business is not overnight, if you can’t teach me the long term strategy and principle, then you haven’t been involved enough to know that tactics alone, won’t deliver the dream.
This is a long awaited post, I am glad gradually, we are turning to the real issues that needs addressing in the blogosphere. This make money quick thing is not just going to pay us all in the end.
JK, great One, as always!
Tito Philips, Jnr. recently posted..The TWO Kinds Of Business- Which ONE Are You Building
Hey Tito,
I agree, only experience breeds credibility. It has to be understood that credibility can’t be made it…and if it is, it won’t last. So getting out there and getting experience and being honest to that experience is what sets us apart.
There are only a handful of blogging sites that I can follow. For one, many of them are above my head still and don’t speak to my elementary level! And another reason, they just don’t seem to be trustworthy. Not at all.
I liked what you said:
“…techniques, skills, tactics will always come and go, only principles remain the same. “
In part, your “commenting” guest post inspired me to publish this. There’s something about providing a strong opinion every so often that just feels right.
Thanks Tito
PEACE
Geez, how did I miss this!? My goodness! I’ve made sure that I never miss another one of your article JK! Why I wasn’t subscriber to your feed is beyond me! Anyway..
The whole time I was reading this article I was nodding my head! This is definitely a tough subject to talk about because I know a lot of people’s feelings are going to get hurt but it’s better to hurt peoples feelings than to let them keep continue on the road to never-land (no pun intended) rather open their eyes to what they should be doing instead.
It is frustrating to read the same material over and over again, slightly modified and with a play on words, as you mentioned, JK. Heck, I’ve read material that doesn’t even make sense and I simply stopped following those people. Not because I dislike them, but simply because it tells me a lot about their character. They are not willing to pout in the hard work, invest in themselves and actually take pride in bilding something. They are the type of people that have the lottery mentality. They care more about the end result then they care about the process and quite frankly, people like that never accomplish anything anyway so why bother.
I think one of the reasons why this happens in particular is because, as a new blogger or entrepreneur (if they have a business), from the start they want to follow the top dogs and there is absolutely nothing wrong with that. The problem starts when they start comparing their 3 month old level of success with the level of success a top blogger who has years in the industry. I think that is that point at which some entrepreneurs/bloggers start getting into the gray areas, start losing the sense of who they really and why they started a blog and start publishing content that hurts them more than it helps.
Everyone’s path is different and everyone has a different level if success in mind that they want to reach. Concentrate on our path and don’t compare yourself to anyone is the advice I could over. Being unique, in the end, is what attracts people to you.
Again, this is a tough subject and I applaud you for your work JK. Just goes to show, once again, that you’re the mean to lead the charge my good friend and I’ll definitely be leading the charge right next to you!
I think what is the most powerful thing about this post that you not only had the guts to state the obvious problem at hand, but you also offered a solution!
Very nicely done JK! Very nicely done!
Hector Avellaneda recently posted..The Key Component to Closing More Sales
Mr. Hector Avellaneda,
Sometimes reality is harsh. It’s not my mission to hurt anyones feelings, but I did want to lay it out straight and expose the fact that we’re not dummies and the path way of promoting a false reality will get people no where. So, instead of beating around the bush, I created Kept it Real.
Thank you for considering me as a leader. Knowing that we’re both in it for the long run, with the best intentions at heart, let’s make a pact…
let’s help. Let’s step up and mentor and teach these young guys and gals that what they are born with, is sufficient. Let’s continue the promotion that lies aren’t needed because we all have so much to offer. Sharing our accurate positions in life is highly repeatable because whether we know it or not others maybe trying to get to where we are, so sharing ourselves accurately is of great value.
Your comment is truly and extra and highly valuable extension of the article. Thank you Hector!
Thanks JK and I absolutely know where you’re coming from. I know you have nothing but the best of intentions for your readers and your community and I, nor anyone else here, would ever think otherwise.
I accept your pact, JK! I’m definitely going to keep you in the loop when I offer my resources and help to other young entrepreneurs. Let do it, man. I’m in!
Keep me in the loop.
Hector Avellaneda recently posted..The Key Component to Closing More Sales
Alright, pact form. Let me know how and when I can help out with the resources you offer…I’ll do the same on my side.
Well, damn, but you’ve started one hell of a conversation here, mate – awesome stuff, and I’m going to be really lame and say Hell Yeah, agree 100%.
So many people that are full of it:
- The social media gurus that say “It’s not about me” and then every single thing they say invariably is.
- The marketing expert that tells you to be on Foursquare to take advantage of LBS marketing, but can’t give a strategy on how to build real ROI from more than just a crappy Mayor badge.
- The SEO whiz who guarantees first place on Google, but still uses post numbers in his blog URL and “Uncategorized” as his category.
Shysters, one and all. The good thing is we have folks like you and others who can see through the bull and provide the quality.
Cheers, sir – keep on keeping on.
Danny Brown recently posted..Review- Use Interviews to Increase Your Blog Traffic by Tim Jahn
Mr. Danny Brown!
Welcome sir! I pleased that you stopped by to check things out.
Your “full of it” list is perfect and exactly the kind of people I was talking about. I respect folks who don’t it all! I respect someone saying: “I don’t know that answer but I’ll figure it out and let you know”. I think sometimes the pressure is too much and we (we as people in general) want to impress so bad that we’re willing to do or say whatever just to shine.
There’s no longevity in that. A person can only hold up that front for so long!
Thank you so much for including your value-add to this conversation. Hopefully it reaches many…thanks for the RT too!
JK,
I love this post very much! Keeping it real is one of my mottos. I’m an authentic junky and get turned off immediately if I think you’re blowing smoke – which you are definitely NOT. I can only speak about what I know and if I don’t know it, I don’t speak it. Simple. It keeps me out of trouble and keeps me with clients who trust me and know that if I don’t have a solution for them, I’ll find someone who will. So glad to have connected with you JK; I’m off to add you to my Google page!
Best,
Erica
Erica Allison recently posted..Want Referrals Tell Me Your Story
Hi Erica,
Thank you so much for stopping by. And thank you even more for leaving a comment.
The motto you live by is great:“I can only speak about what I know and if I don’t know it, I don’t speak it.” That’s so respectful and trustworthy and I can only imagine how well beneficial that is in your life and career.
I’m so glad we connected as well. I too, have add you have added your subscription to my Google Reader account.
Thanks for the nice comment Erica.
Take care!
Very good stuff indeed. I actually understand where people are coming from that haven’t done the work yet. Whenever people first get into business, they’re told that if they have the skills but not the background to act like they’ve been doing it their entire life, to be the expert without really being one, to “fake it until you make it.” I got that advice 10 years ago when I went into business for myself and another consultant called me on being “too honest” about my business background at the time.
I do believe you’re correct, though, in that sometimes we read something and say “that’s not how the works”, and then we start to question the credibility of the writer. I find myself doing that here and there, although I’m just as apt to read it and then leave, never to go back. I think that’s the danger; not the people who share and have their say, but the ones that just leave and never show back up.
Good stuff here; should make a lot of people think.
Mitch Mitchell recently posted..The Art Of Storytelling
Hi Mitch!
Welcome to The Notebook! I appreciate you taking peak at the conversation at hand and giving your experience in dealing with this.
Like you, I’ve also been told to fake until I make it. For me it’s uncomfortable and I’ve been far more successful by just being me. Being honest that I maybe “new”, but let me prove myself by still performing well.
Your perspective was perfect for this article Mr. MItchell. Thank you for sharing it. Goes to show that people don’t just do these things (always) because they are bad people. They are sometimes misguided and just ignorant to better ways of taking care of business.
I look forward to connecting with you further. I’ll be in touch.
PEACE
It pays to be authentic like a throw back jersey on Larry bird. Those who talk n don’t walk live faulty lives. Those who walk and never talk are those we admire.
jonathanfigaro recently posted..New Look New Blog New Book New Life Good Bye
Hey Jonathan – Keeping it real does pay. Be real is being real to ourselves. No need to fake the funk!
JK.. I knew I’d love this post. Like Erica, I speak what I know, will tell you when I don’t know and probably will tell you if I’m not the one for you. Bad business strategy perhaps, but only way I know to do it. My blog has become my marketing campaign, that portfolio which I call WYSIWYG – what you see is what you get, and I try to walk whatever I talk. FWIW.
Davina K. Brewer recently posted..For love of the writing
DAVINA – Hello to you!
I’m so glad you loved this one. I’m sure your upfront and honest style keeps you happy and being like you’re being honest with yourself. I bet you can look in the mirrow and say: “I’m Davina The Great”…not “who is this person”.
You had me lost for a sec with the WYSIWYG! But you followed it up with clarity. hahaha!
Your marketing campaign is the new model for promoting who you are, what you’re up to, and what you’re about. I love it.
Thank you for the multiple additions of value that you’ve added here.
Ok.. So after a month-long unannounced yet needed hiatus from blogging, I decided to jump back into the swing of things by visiting your blogsite. Yoww, you unleashed some weighty food for thought. It like visiting that uncle or aunt who always and consistently produces good food. … and you know you are not going to starve that night!
As a green blogger, your post made me reflect on what ways I am not keeping it real. I know that I can go on and talk about how my experiences, education and mentors have shaped my understanding and deepened my sagacity-cup to learn more about how humans interact in times of stress. However, I got to keep it real. This means that I need to refrain from the all to easy outward expression of denial by proclaiming, “No, Not I” and to recognize the imperfections that need to be addressed.
I feel that it is important for me to take a look back and consider where I am falling short. As I think about it, this will be a recurring process from me as I progress along my blogging journey. Something tells me that the majority of well-seasoned bloggers go through this process as well.
Truth be told (albeit that it is quite obvious) I feel that I had completely abandoned my blog last month. For me, I have one reason why it had lead to that, but this is not the focus of this discussion. The point is that I never communicated this to my readership (especially the unsubscribed-yet returning readers). As a person who believes that communication is essential to all relationships, I have demonstrated to myself that even in cyber space the lack of communication can negatively affect relationships. …the last thing that I would ever want to be accused of as a blogger is not being able to walk to walk.
..and yet we live and we learn.
Being able to walk the walk is being mindful to know that we all, as bloggers of our particular niche, are going to make little faux pas and perhaps even gigantic mistakes that will highlight the areas of our limited understanding of our field. With that said, I rest in my will to learn from my mistakes as well as limitations and my openness to share my journey with others.
May we all be mindful of walking the walk in an upright fashion. Let our deeds not words be our adorning
Great post Jk, it offered me a wonderful reflective journey tonight!
Ajen recently posted..Elsewhere- Life Skills Magazine
Hi Ajen,
What a nice and sincere comment you left. Honest was drapped all over it. I’m glad that this post provided you with a means of reflection. I’m not familiar with what’s going on your side, but I can tell that you have a great amount of consideration as a person.
Your purpose for blogging is real. It’s not for merit, it’s not for reward. It’s to touch. And everything that I see of you does exactly that.
As you said, I think everyone goes through bouts of “uncertainty” about direction and what they speak about. EVERYONE. But only the real identify it and make adjustments – like you.
Thank you so much for the comment. Nice to see you back on the scene and looking forward to swinging by your site soon.
Happy Friday!
Jk, Man look at the comments on this! You’ve sparked quite a discussion here, my friend. I know this – when I set out to start blogging, it never even OCCURRED to me that people made money from just writing things down. I mean, I knew what Google AdSense was and I had even experimented with it, but I never set out to make a fortune on the Internet. (And it’s a good thing because I certainly have NOT made one.) I think you’re right. It’s more about value than what we get out of it. We’re all in this because of what we want to GIVE, not receive. I love this about your work and so many others’. Thanks for being one of the good guys, Jk!
Bryan recently posted..How Your Lack of Trust May Be Sabotaging Your Career and Relationships
Thanks for labeling me one of the good guys Bryan. I, like you, had no idea in the world that money was to be made besides the advertisement methods, as you shared. Its kind of crazy.
I’m not in it for money – but I’m not saying that anything with it because if I could magically replace my income by doing this…I’d be all over it!
And – you’re one of the good guys too. Thank you for the comment sir!
The trend to get recognised as the best in the dicipline of ‘providing advice’, be it about a game or something realted to personality development has been existent since a long time. It is true that exaggeration forms the crux of new comers, hailing the methodology described by them to be unbeatable but those reading the first line itself come to know that if they are to attack some idea, this would be the first.
We need to preach only the things that we have followed and at the same time quote our own experiences, but the fact is that not many like to disclose their personal lives on the net, and often find an alternative story to express their idea in a way that the readers can understand. The readers might not fully underastand what the writer wishes to tell, but surely get the core of it.
How many ever mischief players may enter the scene, people are intelligent enough to keep a check on them.
Ranjith recently posted..Reflection in the mirror-In search of what constitutes my life
Hi Ranjith!
Yes, the trend is nothing new, in general – I completely agree with that. Online, however, it’s getting out of control. And, that comes with the territory! I think by sheer numbers, there’s going to be a percentage of people who misguide and misinform…not always on purpose.
I think an alternative sorry even goes a long way. I realize the personal security factor, totally! But I want to make it clear that those who wish to share their story, their ultimate way of providing value – EXPERIENCE – are those who seem to be really getting the following. When people don’t share any form of experience, they just can’t seem to pick up creditability.
Very nice comment Ranjith. I loved your view and appreciate you sharing it here. The overall discussion has been great. I’ve learned a lot from this.
Have a good week!
Beautiful post and I like your call to action.
There is a lot to be said for writing from experience.
For 10+ years, I was in a job where I had to write about success patterns. I had to basically share and scale expertise. To do so, I had to make it “testable.” After all, our tag line was, “proven practices for predictable results.” I learned how to find the experts in the industry and in the trenches, and then synthesize the knowledge into actionable nuggets that could change the game for practitioners. I learned a ton of insight from that journey.
When I first started blogging, I didn’t highlight any of the things I had under my belt. I didn’t list my books. I didn’t talk about the fact I’ve lead distributed teams around the world at Microsoft. I didn’t talk about the fact that I was on an R&D team and learned a ton about innovation and making things happen. I simply wrote what I thought would help people lead a better life.
The problem was, my information got lost among a sea of content that fits the bill that your post is about. I know exactly what you mean.
I asked folks I trust, what makes my information different. They said, the key is my experience, and my writing approach. They said I make it actionable, and I draw from science and experience. They said this is important in the long run, since many people around the world are on the hunt for proven practices. Their message to me was, keep doing what I’m doing.
J.D. Meier recently posted..Accountability Is Something We Do to Ourselves
J.D. – thank you for sharing. ONe of my main draws to your site and the information you share overall is the fact that it’s backed by first hand experience and you showcase that. Your book is a living breathing example from your experience. The only thing I just can’t seem to get about you is how well you can translate it into meaningful text. You’re truly gifted.
Your comment is a perfect example of the difference between establishing credibility and not. As you stated you write from science and experience and that’s what got your content out of the sea, and onto shore with a wonderful following behind it.
Thank you for sharing..
AND – THANK YOU FOR BEING THE 100TH COMMENT TO THIS POST. This is a record at the Note – thanks for your contribution of value.
Hi JK – Yes I have noticed this trend. Perhaps it’s my age, but I usually just chalk it up to youth, naiveté, and inexperience. And I move on.
The trouble is, of course, that it goes beyond simply being childish or ignorant… bad advice under the guise of being an expert can be dangerous.
Your post helps give a peek behind the curtain. Well informed is well armed.
~Theresa
Theresa Bradley-Banta recently posted..How to Become More Productive
Hi Theresa!
I think you noted the trouble of this “movement” perfectly:
“… bad advice under the guise of being an expert can be dangerous.”
I’m glad you found this informing. I wanted to reach those who think they are giving us expert advise, but we know and feel differently. It’s sad that some feel as if they have to be perfect to fit in. But I honestly learn more from imperfections than the opposite – because the opposite doesn’t exists!
Thank you Theresa!
So true. Perfection doesn’t exist. We learn from our failures. We learn from our mentors and peers. Heck… at least half of what we don’t know, we don’t even know that we don’t know it!
Perfection thinking is really just a closed mind.
~Theresa
Theresa Bradley-Banta recently posted..How to Become More Productive
JK!!! Wow…I echo exactly what Marlee said above, preach brother, PREACH! When I first came across your blog a few months ago, I knew you were talented but this post (and in all honesty all the others I’ve read here) is nothing short of BRILLIANT! You truly have a gift my friend…I’m honored to be in your space.
What I like most about this post is that you took a hot-button issue and instead of just ranting, you gave examples how one could improve their approach if they found themselves being a perpetrator of this type of behavior. Anyone could have called this unfortunate problem out, it takes a true leader to take a step back, remain objective and nonjudgmental while offering usable suggestions on how to remedy the situation. Lead on, friend – truly awesome, awesome post!
Hi Tisha,
Sorry for the delay I’ve been playing catch up like mad (out of town last week). Anyhow, thank you for the kind and complimentary comment. I’m glad you liked!
I wanted to try to venture from the traditional path and not just complain but at a little substance..and call out the leaders to step up. It takes a community!
I hope your week is going well – thank you for the support!
Thanks for such a thoughtful article. I’m a newer blogger, and am SO grateful for this advice. My content is based on my own experience, but I really appreciate the guidance to keep it that way.
I can understand people who get caught up in the need to be an “expert”. For me, this temptation is because of my own insecurity. Fortunately, I’ve found (in the last 2 months of blogging regularly) that people appreciate authenticity…even if it’s “I don’t have this all figured out” or “This is what I know (as of right now)”.
Steve Rice recently posted..The Miracle of Your Own Existence
Hi Steve,
Welcome to The Notebook…and also welcome to the world of blogging. I’m pretty new myself. I’ve been in the game for 9 months. I’m still learning as I go, but feeling more and more comfortable with the process as I go.
I appreciate your honestly within your comment. I can see what you are saying completely. But as you’ve found – “we” love watching each other grow and growing together…so, we appreciate those who are in study to be an expert one day just as much as those who are experts.
Writing about your own experience is to me the best way to approach it. It’s what will bring out our best work because our heart is in play and we can actually learn something significant from recalling our journey!.
Thank you so much for stopping by and commenting Steve. I hope to see you back int he future. I will certainly checkout your site as well this coming week.
PEACE
I started my blog about 2 years ago and just now started getting back into the swing of things, so I haven’t been around long enough to notice that much of people lying to kick it. I have ran across some people that make me question their credibility though.
I do think that the best way to reach people is to be yourself, which will lead to you connecting with like minded people. I also agree that it is easy to be pressured into thinking you have to portray yourself as an expert in order to be taken seriously. However, I’ve come to learn that people can better relate if you keep it real because you never know if they are having the same thoughts or going through the same experience.
On a side note, I ran across your blog the other day and am really feeling the concept and info.
Hey Keisha,
Welcome to The Notebook!
Welcome back to the blogging world as well! I’m a rookie blogger trying to make it happen as much as I can! I’ve been in the game (at this point) for 9 months so I’m still learning the ropes and tricks of the trade.
You made agreat point: “…people can better relate if you keep it real because you never know if they are having the same thoughts or going through the same experience.”
And that’s exactly what I’m talking about here. There is still an audience of people who want to interact and learn from their peers – not just so-called experts…ya know!
I appreciate you taking the time to reach and comment; adding your perspective and value to the discussion. I hope that you subscribed to keep up to date with what’s going on around here.
Nice to meet you and I’ll be checking out YoungBlackWealth soon!
Again, thank you!
Make your priority value, and not to be noticed. I think that’s the real takeaway and key I’m gaining from what you’ve written here.
I think back to grade school. Many were posers. I was a poser at times. Most feel insecure, weak and not comfortable with self. Those were the times when we didn’t walk the talk. I bet false stories increase ten-fold in grade school.
As we age, most of that nonsense slowly falls away – although there’s often a little leftover. We need to shake off that sense of being false – and navigate towards our true self. It’s difficult for all of us!
Maybe I just need a shrink.
Christian Hollingsworth recently posted..How To Be Productive
Hey Christian,
Sorry for my delay in getting back at you. Been a busy week…just two days in!
Needing a shrink is a great way to identify that your mind isn’t getting meshed into the mediocre’ness we live in. Good for you!
Get me a shrink when I start thinking like the status quo!
Great post! Wow! That was deep! I love when I can read something and not have it “sugar-coated” for me. Everyone is so different and that is what makes us all so unique, but when you start sounding like it’s right “because you said so”, I start high tailing my ass off your blog. You can tell when a person has no clue what the hell they are talking about. I would rather someone be honest and admit they don’t know everything, but here is what I do know. That gets my respect!
I read tons of blogs, some more straight-forward then others, but as long as I get the message, I will always come back for more! Give it to em straight, and you will have a loyal reader every time.
Hi Sonia,
Welcome to the HN! Glad you liked it. And from you comment, I can tell that you’re the kind of lady that tells it like it is
!
I hear you Sonia – People get it wrong thinking that they have to be an expert to get heard. It’s not the case. Just keep it real, be true and honest to who and what you are, and I guarantee people will come around…and come around for the right reason!
Well being that I kept in real with this one, I sure hope to see you back in the future. I too read a lot of blogs, and I basically have the same requirements as you do.
I checked out your About page at logallot. Very nice layout by the way. But I noticed you live in CA. Im’ from The Bay Area – but I live in Denver.
Take care and I’ll see you around the web, soon.
I am already hooked looking for more stuff to read. Passing you around too! Bay Area…sending you mess offline.
Ok…second comment on the same day and then Im done
You forgot to throw Anthony Robbins in the mix of gurus that get emulated online ALL THE TIME.
I have this post simmering in my head about these guys…but I feel it would be pointless to write it unless I name names. However, if I name names it will sound inflammatory and attention seeking. Which is not my intention.
Suggestions?
Dino Dogan recently posted..3 Fears That Move People Into Action and Product Out the Door
Wait, I didn’t reply this. My bad Dino!
Yes, Anthony Robbins should be added to the list for sure. His ideals are thrown out like mad.
I can’t wait to see what you have to say on this very topic in the form of a post. You speak from the bold place of your soul…so I love getting your take on things.
This post didn’t get this many comments for nothing. I’m sitting her shaking in my socks. I’m the first to admit I don’t know everything about everything, or even everything about nothing, but mostly? I only admit that in private.
I’ve been on social media like Twitter and LinkedIn just long enough to start seeing what you mentioned, especially the regurgitated garbage that doesn’t hold a drop of water. You look and there are no comments other than “good post, thanks.” I didn’t want a blog where I had so little to say that it had to be an echo, but at the same time, I didn’t want to do much research. I do a lot of research as part of my living and it’s not my favorite part.
What I did instead was pull from my own real experience and the real experiences of others to make points and give advice that came from a real place. I interviewed experts who had the depth of practice or specialty I didn’t, asked them the questions I wanted to know the answers to, and kept in touch so I could keep learning and keep offering more of the insights I gained. I watched Sesame Street (someone’s gonna write a post, “All I Know About [Blank] I Learned from Sesame Street”). I did experiments. I called in guest bloggers. I ranted (like yesterday, actually).
I went to all that trouble to avoid doing so much research
, and to make sure not only my readers were benefitting from my blog in some way, but that I was, too. I did it to call attention to the best information and information makers out there, even if they weren’t me. As I went, the depth of my own knowledge base expanded, and my confidence grew, but so did my honesty with myself.
As you said, JK, recognizing we can never walk someone else’s talk–and no one’s talk is the same as anyone else’s–means we’ve gotta make our own talk and walk that.
Shakirah Dawud recently posted..A Public DM- Can I Talk To You In Private
Hi Shakirah!
Please excuse my delay in getting back to you. I was caught up with the replies on my most recent post – and forgot to come into this one.
First off, welcome to the HN! It’s truly nice seeing you here. I sware I just recently seen your referenced on one of my favorite blogs… from memory I think that was Erica’s Spin-on blog. I love that blog, so if I’m mistaken – please check it out (allisondevelopmentgroup.com)
I think your approach is the best and most natural approach. Just speak from your real experience! That’s really the only thing we can do to keep a thriving blog running anyway, right! I’m really starting to see, at alarming speeds blogs falling off the map – possibly because they picked a niche that they really can’t sustain. If you don’t have experience or stories to share, it’s hard to capture and retain a reader-base. We can read Wiki’s all day for emotionless content.
Well, I’m extremely happy that you stopped by here and I surely hope to see you back in the future.
Have a great week. And thanks one last time!
Yeah! You are absolutely right. The right to express has given people a chance to express but it has also lead to the spread of misleading information at many places, and this is doing more harm than good.
Joshua recently posted..Why Choose Plumbing as a Career
Internet and free speech? Not so sure that this is the case any more. Check out some of the Facebook pages and how some of big business no longer lets you post comments on their walls. They are now just boringly gone back to product promotion. I think that they have missed the opportunity and social media, particularly on Facebook.
Do you agree? While no one wants spammers or obscene comments I would rather risk these than have the one way street of communication that is now being set up.
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